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Tony Quinlan
It’s easy to forget, when you’ve been through an accreditation course and done some exercises here and there and are focused on finding and implementing a SenseMaker project, that the Cynefin framework that underpins all of this is still something that has the power to astonish people. In recent years, whenever I’m talking to a […]
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Tony Quinlan
Always a risk, blogging on something you’re reading about when you haven’t finished the book yet. The author may return to something a chapter down the line and utterly twist the original point on its head in the light of a new context. Particularly when the topic is something on which the average layman (like […]
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Tony Quinlan
One of the elements, of course, from The Future, Backwards that contrasts with standard visioning – it’s not about some idealised picture of the future that’s then planned towards. (From Doonesbury) Some people fall into that trap more easily than others…
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Tony Quinlan
Feeling slightly sheepish today – two discussions yesterday with people about the potential of SenseMaker. One great conversation that lead into discussing multiple uses of a single implementation across different organisations, with some really interesting knock-ons. And one in which I singularly failed to get across much of anything of value. Sadly, the one with […]
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Tony Quinlan
Clients are often more experienced in dealing with standard management consultants – who tend to have answers, predictable results (and processes) and models that fit current thinking. By the very nature of complexity approaches, those answers and results are unpredictable. But saying so does little to build confidence in clients’ eyes – for them they […]
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Tony Quinlan
In the past few months, I’ve been advising a merger between two organisations happening near me. You can catch up on some of the details in the Merger Process category of my blog. What’s been fascinating is the degree to which elements that were striking at the first session – when Dick, Sally, Anne, Meg […]
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Tony Quinlan
A diversion into popular culture today – but one with a different take on storytelling than the usual. In the UK, one of the leading high street music/video stores is HMV. It is apparently in substantial financial difficulties – resulting on Friday in rumours that staff were going round the shelves removing all DVDs from […]
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Tony Quinlan
I’ve spent the first part of this week (and the first few days of my guest-blogging – which I’d not put in the diary) at a fascinating event with Dave. There’s nothing quite like a room of diverse perspectives and fierce minds for stimulating your thinking. As part of the after-dinner entertainment on Monday, Dave […]
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Tony Quinlan
My first two Future Backwards facilitations were done small scale, for friends and for free. They gave me the confidence (and the ability to talk convincingly about it) to go out and try it with real live paying clients – next up was a central Government department. Whenever I pick up a new tool that […]
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About the Cynefin Company

The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.
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Cognitive Edge Ltd. & Cognitive Edge Pte. trading as The Cynefin Company and The Cynefin Centre.

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