Dave Snowden  Thinking
Dave Snowden
My first full day in New Zealand involved some interesting meetings and a presentation to the Hugo Group in the early evening. These small sessions with senior executives are always enjoyable as you get into strategic dialogue quickly and the need for explanation of context is less that with a broader audience. A few questions […]
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Dave Snowden
Yesterday I talked about the use of mass input to create micro-scenarios about the future. The idea being to get mass participation to increase the range of possible futures taken into account. The approach also encourages people to pay attention to outlier ideas which would normally be dismissed or ignored. So that capability, known as […]
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Dave Snowden
It’s been too long as they say, but a series of client and development projects including setting up the new Centre for Applied Complexity have taken up most of the last month leaving little or no time for keeping up with email, let along posting to this blog. So my apologies to regular readers, not […]
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Tony Quinlan
Cognitive Edge and UNDP are together launching a unique initiative  to engage with new ways of working on difficult problems in complex and fast-changing situations.  The programme will last six months and a limited number of participants are being invited from across a variety of NGO and government groups. Sign up now – email Anna […]
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Dave Snowden
Final day of two working up here in Deiniolen (it's near Llanberis in case you don't know).  We have two technical teams, one in Singapore and a new one here in North Wales linked into the University.   Last night we held an event at the. University to recruit local authorities and others to a […]
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Dave Snowden
Luckily I had my Yellow Fever vaccination certificate with me this morning or I might have had a problem getting through immigration at Brisbane.  It turns out a visit to Latin or Central America, even if you only went to a major city, creates this requirement.   I didn't know but thanks to a recent […]
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Dave Snowden
After my series of posts on scaling it was time to but some of that work into a seminar/training course that I ran with Simon Bennett.  We'd spent some time talking and planning it on a walk near Congee beach with Simon and Saf earlier in the week and I got a chance to see […]
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Dave Snowden
An odd sort of day which started with my getting up before 0400 to make the 0601 train the Bonn and finished with me winning a bidding war on eBay auction with my last bid while watching the German humiliation of Brazil in a bar in the centre of town.  The good Burghers of Bonn […]
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Dave Snowden
I've encountered this argument a few times over the year.  Most recently last night in respect of Net Promotor Score (NPS) and the previous work with an NLP/Spiral Dynamics advocate. &nnbsp;Just to be clear there is a difference, NPS has been challenged by multiple authorities but it is not a pseudo-science like NLP or a […]
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About the Cynefin Company

The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.
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