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Junk Science

November 13, 2007

Mind Hacks does a good job of reporting criticism of the recent experiment where brain scans were taken of people viewing videos of US presidential candidates. It’s one of those things that got picked up quickly (and uncritically) by a lot of bloggers so its good to see something objective here. My other bug bear at the moment is people claiming to provide ethnographic consultancy services when they have had no training or qualification. I draw on ethnography but I would not claim the profession without a professional qualification.

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