Moral dillema of the week

December 5, 2008

You have a bad cold, you are 3,000 miles from home and you will not be able to change your flight back. You know that one sneeze will infect most of the cabin you are in. What do you do? The good news by the way is that there are 200 cold viruses and you can’t get one twice, so as you get older it happens less.

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The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.

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