Dave Snowden  Thinking
Dave Snowden
I’ve just finished off a two day masterclass on KM in Kuala Lumpur with an evening lecture to University Teknologi MARA at the invitation of the charming and hospitable Indah Sidek thrown in for good measure. As far as the evening lecture was concerned I was merely following in the footsteps of David Gurteen who […]
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Dave Snowden
There is much global hype around Talent and the unique problem of attracting and retaining talented staff. As I (Aiden) track the shifts taking place in business, I see how talent retention strategies that were once successful are becoming less relevant and reliable. We wonder why these strategies are no longer effective? The reality is […]
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Dave Snowden
In my (Sonja) last entry, I mentioned a recent project in one of the large gold mining concerns in South Africa. In this entry, I’d like share some of the experiences from this project. I have been part of multiple pre-hypothesis narrative enquiry projects over the last few years; it’s probably the Cognitive Edge process […]
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Dave Snowden
Sonja speaking: I was first introduced to Dave and the then Cynefin set of methods around 4 years ago when the first practitioner training took place. Back then I was still working for IBM, and it was an uphill battle to find any projects to work on. Since then, we’ve had the opportunity to do […]
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Dave Snowden
My thanks to Gary for a great fortnight of blog entries (hopefully he will now start up his own), and especially for engaging with the questions in the various comments. Next up we have Sonja and Aiden who are doing some pioneering narrative work in South Africa at the moment. Both of them worked with […]
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Dave Snowden
Just a reminder that we have accreditation courses coming up in Washington DC 3-5 October and London 8-10 October (Vancouver and Wellington follow in November and December). The course is three days and runs through most of the CE methods along with an introduction to the theory (complexy, narrative etc.). It also provides basic training […]
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Dave Snowden
Some of the comments on my first blog raised questions about expertise. Patrick Lambe wondered if it was possible for people in the KM community to develop expertise. I responded in a comment to Patrick but I think it may be useful to examine what criteria we use to assess experts. Also, Wayne Zambergen asked […]
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Dave Snowden
C’est Moi after Simsonizing my normal conference photograph and (hopefully) being fairly honest with the answers. It’s probably an improvement over the original. I may even use it as my Skype image, replacing Kokopelli although I am probably too fond of the old fertility deity from one of my all time favorite narrative traditions to […]
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Dave Snowden
Most societies would not exist without the willingness of people to volunteer. This can range from baking a cake for the village fete (my act of volunteering last week) up to the organised schedules and high time commitment of things like Meals on Wheels. We are currently working with part of the Australian network to […]
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About the Cynefin Company

The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.
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