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Donna Glanvill
The Cynefin Co are delighted to announce that Dave Snowden and Beth Smith will be in Australia this July and August 2022 for a series of events and workshops, hosted in partnership with the Cynefin Center Australia and Complexability. Overall, the trip is built around a theme of community engagement in sharing lived experiences and […]
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Sue Borchardt
This fall I had the pleasure of being a member of the faculty for a Cynefin retreat on aesthetics and semiotics. It was a deep dive at the intersection of beauty and meaning and was, for me, a rare opportunity to “sense-make” in community. Often I’m left to do my deep sense-making in solitude, creating […]
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Marion Kiely
The location of the Cynefin Retreat about Narrative in Organisations (Ireland, 18-21 March 2019) is specially chosen for its unique landscape and naturally rugged beauty. This is so as to facilitate learning, sense-making, the blending of art and science, and also to loosen constraints on the imagination with a view to releasing artistic creativity and ‘joining […]
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Dave Snowden
The pictures here are from the first ever Cynefin Retreat in Snowdonia last year; our fourth retreat, the third of 2018 will be in the same location in a few weeks time. Last year we put together some interesting people and just let things happen; this year we have been more structured. In Whistler earlier […]
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Dave Snowden
In yesterday’s post I illustrated the difference between a resilient and a robust system by contrasting a salt marsh with a sea wall. The Sea Wall is highly efficient, it creates a clear boundary but when it breaks the result is catastrophic. It can only survive as it is. I can add sluice gates that […]
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Dave Snowden
Our first retreat of 2018 explored the general area of design and innovation. It took place in Whistler with an outstanding faculty and a lot of participation from the delegates. Combining the event with our first ever Train the Trainer session also produced multiple benefits. In that linked event we took an approach (that may […]
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Dave Snowden
One of my better ideas last year was to put together the first Cynefin Centre Retreat in Snowdonia. By bringing together a trans-disciplinary faculty, interacting with experienced Cognitive Edge practitioners, we have an ideal generative approach to creating new thinking and new methods in key areas. Last year we looked at complexity in generation, in […]
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Dave Snowden
Flying into Saskatoon from Calgary today was a sentimental journey. The last time I was here was just after I left IBM and I had my then teenage daughter with me; it was also summer! Today it is starting to snow and the temperature is well below zero. The previous December I’d been running a […]
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About the Cynefin Company

The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.
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Cognitive Edge Ltd. & Cognitive Edge Pte. trading as The Cynefin Company and The Cynefin Centre.

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