Zhen Goh  Thinking
Zhen Goh
These have been trying times. Yesterday, I watched our National Development Minister tear up at a national address as he thanked frontline workers who are doing their part against COVID-19. Singapore released its second stimulus package yesterday, drawing a landmark $48bn from its reserves. The package is set to last for 9 months, and we […]
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Dave Snowden
A mycorrhiza is a symbiosis between a fungus and a green plant. The plant captures and transmits the energy of the sun to the fungus which reciprocates with water and various nutrients.  The mycorrhiza entangles itself in the plant’s root system either internally or externally to the sells and the association may be mutualistic or in […]
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Dave Snowden
Yesterday I started to talk about meaning, coupled with a minor rant about the growing body of people who talk about some collective view of narrative as something that can engineered. I’ll be talking more about meaning in posts over the coming months. Not a continuous series so I will try and remember to link […]
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About the Cynefin Company

The Cynefin Company (formerly known as Cognitive Edge) was founded in 2005 by Dave Snowden. We believe in praxis and focus on building methods, tools and capability that apply the wisdom from Complex Adaptive Systems theory and other scientific disciplines in social systems. We are the world leader in developing management approaches (in society, government and industry) that empower organisations to absorb uncertainty, detect weak signals to enable sense-making in complex systems, act on the rich data, create resilience and, ultimately, thrive in a complex world.

Cognitive Edge Ltd. & Cognitive Edge Pte. trading as The Cynefin Company and The Cynefin Centre.


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